Digital campaign to promote “Air Optix Colors” contact lenses. We partnered with our friends from Common Theory for this project. The goal was to move away from the traditional contact lens clinical campaigns and produce something unexpected and eye-catching. The project included video production and photography, landing page, a variety of web banners, display ads, emails, and social media posts.

Employer
Clearly

Year
2016

Services
Co-creative & art direction, graphic design